


Facts About Jewelry
:: There is a lot of choice in mainstream lower priced silver jewelry,
mainly coming from China, Thailand and India, which is sold by many types
of retailers, resulting in intense price competition and oversupply. Consumers
have consequently devalued these products. To regain the interest and
enthusiasm of these consumers, importers are forced to become more specialized
and distinctive in order to distinguish themselves from the large chains
and department stores. They look for 'unique' jewelry collections, which
are not too expensive and are targeted at the large middle range consumer
group. This large mid-market segment still offers the best opportunities
for exporters from Developing Countries.