Facts About Jewelry
:: Intense competition from Asia, in particular
from China and India, has led to a fall in the production of handmade
necklaces in Europe, USA and other part of Europe. Manufacturers in Asia
have moved from their initial strength of being able to produce handmade
necklcaes cheaply due to low labour costs, to now being involved in sophisticated
design and production processes. This enables them to compete very successfully
at all quality levels. Modern methods of communication, travel and flexible
production methods have enabled them to react quickly to changes in fashion
and consumer demand. To meet this threat, EU, USA and other countries
companies now primarily concentrate on top quality design and fashion
brands where price is not so important. Others have established a strong
brand image in a particular niche segment like tax-free sales.